CapsuleBlog

Foodie Art

This post was going to be about the impact people who work for a brand/company can effect the way you view that brand, i.e., the check-out girl that was ringing me up at a high-end grocery store was ignoring me because she was telling her friend about her puking escapades earlier that day, eew gross.

INSTEAD I've decided to be positive today and highlight some products that I think are genius. These kids are taking household objects and making them apply to and interact with their purpose. Check out their other goods, here.

Making Life Easier? Or Just Making Waste?

I'm all for innovation when it comes to making my day easier, and I do eat a lot of yogurt, but there is really no need for a special goofy/scary looking spoon to get that last .00004 ounces of Yoplait left in the little corners.

Let's be a bit more responsible, if you're going to create a new good, be it an appliance, service, or whatever, make sure it serves a higher purpose and not another piece of cr*p that gets tossed into the landfills.

And we're back

To celebrate the re-christening of the Capsule blog, we're posting an image from the Ikea mailer that anyone with a pulse received this week.

If you're a true-blue American with an iota of the funnies, you most likely spent a good portion of the 90's watching Seinfeld. Memorable episodes were usually built around a specific line, The Soup Nazi, Festivus, and so on. So, I was a little surprised when I found the Ikea mailer with the headline boasting, "Serenity,now." Wasn't that the episode where Frank loses his sh*t? Episode 159, Season 9, first aired on Thursday, October 9, 1997? When he tries to remain calm but eventually blows up? Isn't that how must of us feel while constructing our new entertainment centers or coffee tables from Ikea? Either someone at Ikea was cunning enough to sell this, too out of touch with American pop-culture to notice the implication, or I'm simply creating conspiracy theories centered around Seinfeld.