CapsuleBlog

Naming a Restaurant

Restaurant name. Hmmm, Capsule's official comment on the name is, "no comment." But, the music's not bad. Not bad at all.

Starving Artists & Middle America Unite

Kate at Graphic Design Bar highlights 20 X 200, A Jen Bekman Project. This is a place where artists and art lovers can unite thanks to the internet. A new photo and work on paper are introduced weekly, 200 prints for $20 each. Enjoy! Link.

"Ho-ho-ho"

The Jolly Green Giant is going to need to turn it up a notch. McDonald's is winning the branding game making controlling your children's diet that much more challenging. Dr. Thomas Robinson of Standford University School of Medicine, recently conducted research that concluded that children are overwhelmingly influenced by good branding. More. That little song and dance you do when your toddler has a nibble of spinach is really not going to cut it. But don't lose hope. The Jolly Green Giant, really, shouldn't have any problem putting Ronald in his place. After all, he's much better looking and not one of those ginger-kids.

Simplicity

Good design is simple, whether it be for a logo or for Isotypes (International System of Typographic Picture Education). Isotypes were introduced in 1936 to communicate essential information to the masses without language. In a blog by Steven Heller and Brian Collins for Good, you can see how universal symbols help us cut through the limitations of language.

Often it is said both, "words cannot describe" and "a picture is worth a thousand words." The irony may be, the more simple the design, the better it communicates. Link.

Room to______.

Toyota asks the question, "What Can We Do Together?" in their new on-line space named Heya, meaning "room" in Japanese. It seems as though Toyota is reaching out to creative-minded individuals to do, ummm, stuff. And if you are creative-minded and you have a good idea, it appears as though you can get some $$$ for your idea.

If you peel away a layer of the onion, they may be building-up to some event marketing. We are curious to watch it play out. Link

Helvetica Swag

Our friend Kate, at the Graphic Design Bar forum, found this Helvetica mug. It complements a designer's messy desktop beautifully. Even if you haven't yet seen the film, you can at least pretend you did. Link.

The Ying and The Yang

It's the inescapable nature of the duality of all things reflected in a lamp. Kevin Patrick McCarthy describes it as light and shade. We enjoy the irony of the beauty that comes from adding darkness to enhance light. Link.

It's a Different Kind of Clean? Not really.

What are the first five words that come to mind when you think of the Jacuzzi brand? Do any of those words come to mind when you think of toilets? Probably not, but amusing to think what it would feel like if your toilet had bubbles.