Although Capsule didn't have anything to do with the physical construction of the gorgeous Herman Miller Setu chair, we can't help but feel like its our baby - because we named the thing.
We were intrigued by its unusual spine as soon as the prototype arrived at our Minneapolis office, and the process we went through to arrive at Setu was intense. Numerous presentations to the Herman Miller team, countless brainstorming hours and legal conversations and moments of inspiration while on the bus to the office.
So our baby is growing up (aka, getting noticed)... home design and lifestyle gurus at Apartment Therapy just gave it a glowing - nay an electrictified - review. You know you've done a good job naming your baby when, almost a year later, you still like the name. How many parents can say that?
See more about the Capsule naming process here.